One of the initial partners is Resy which is a dinner reservation service serving locations like New York, Hamptons, Los Angeles, Napa, Chicago etc. Most of the smartphone users are using the WhatsApp more than any other apps so isn't it good to have the payment options within WhatsApp.
We have witnessed many new features in WhatsApp after its acquisition by the Facebook and all these features are being loved by the users, we have seen the better privacy control features, new status/stories, way better interface and now the UPI based payments feature. The social network is rolling out an in-app payments feature for some users, which will allow users to add their credit card information and pay for services without leaving Instagram.
TechCrunch reported that several users in the U.S. have already received the feature to shop and make payments in Instagram.
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Unlike the Messenger and WhatsApp payments feature, the Instagram feature isn't about peer-to-peer payments. At present, the "Resy" feature is only available for selected users in the USA and UK.
If the native payments feature works out well, Instagram can turn into a major player in online retail. Some of its clients' Instagram Pages now offer this native payment for booking. Insta payments is not as diverse as WhatsApp.
WhatsApp is the world's most popular chat app, with over 1.5billion users each month.
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While Instagram has started testing its payments feature only now, rival Snapchat had started testing something very similar in February this year.
In the F-8 function, Zuckerberg announced that group video-calling will likely soon be introduced so on, wherever around 3 people may join the telephone the same time and watch each other in split screen mode. Users will be able to view products and then complete the check-out process all within the Instagram app.
"As 800 million use Instagram each month to discover and follow their passions, more and more people are using it to connect with businesses they love", Instagram said in a blog post celebrating reaching 25 million listed business past year. The photo-sharing app will soon receive AR camera effects that will offer better camera experiences, including face filters and effects, to the users.
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