Netflix is testing a high-end Ultra service package

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While an Ultra tier priced at $16.99 or higher could come to the US, Netflix spokesperson Smita Saran told CNET, "We continuously test new things at Netflix and these tests typically vary in length of time". They will still get Ultra HD resolutions where applicable, but supporting shows and films won't display the better contrast and colour range on offer with HDR. This plan will reportedly cost €16.99 in Italy.

Tutto Android has obtained leaked Netflix promotional material that suggests the Netflix Premium tier is changing. The move also affects the standard plan, where multiple simultaneous streams are eliminated completely-streaming will be possible on only one device at a time. Similarly, the Standard plan may be downgraded to just one display.

According to Italian source TuttoAndroid, the new tier would permit four devices to receive Ultra HD audio and video at the same time.

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With that in mind, there's a rumor from Europe that says Netflix is about to get more expensive, but it's not exactly what you think.

Netflix's current plans go for €7.99, €10.99, and €13.99 respectively. Sadly, both of those imply downgrading other levels of the service while making the new Ultra tier similar to what's now offered by the $13.99 Premium offering.

The Netflix App logo is seen on a television screen on March 23, 2018.

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The Ultra plan option may not be implemented broadly and, at the testing stage, not all users will automatically see it as an option.

However, while the pricing looks to be going up, that doesn't look like it'll be bringing new features with it. Nearly 6.4m new worldwide subscribers were added in the final quarter of past year, along with more than 1.9m users from the US.

It's unclear how far Netflix intends to develop its new tier, though the streaming service has confirmed the tests are taking place.

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